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Skills

Contextual Storytelling

  • Narrative Development

  • Audience Analysis

  • Cultural Sensitivity

  • Emotional Engagement

  • Multi-Platform Storytelling

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Branding Strategy

  • Brand Positioning

  • ​Brand Voice and Messaging

  • Brand Identity Management

  • Brand Experience

  • Brand Advocacy​

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Event Planning

  • Event Conceptualisation

  • Asset Development

  • Budget Management

  • On-Site Management

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Creative & Bilingual Copywriting

Creative Direction

Social Media Strategy

  • English and Arabic Proficiency

  • Transliteration and Localisation

  • Multicultural Communication

  • Tone of Voice Adaptation

  • Multimedia Copywriting

  • Concept Development

  • Strategic Planning

  • Brand Development

  • Market Trends

  • Team Leadership & Management​

  • ​Project Management​

  • Client and Stakeholder Management​

  • Creative Workshops

  • Content Planning

  • Audience Engagement

  • Multi-Channel Content Creation

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  • Design Thinking

  • Systematic Inventive Thinking

  • Strategic Foresight

Innovation Management

  • Persona Development

  • Business Canvas

  • User Journey Map

  • Service Blueprint

  • Stakeholder Map

Service
Design

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  • Six Seconds Emotional Intelligence

  • Active Listening

  • Conflict Resolution

  • Professional Development

  • Mental Health First Aider

  • Team Motivation and Support

Empathetic Leadership
& Mentorship

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